ILLUSTATION VISUAL NARRATIVE / TASK 3: POSTER DESIGN

╎Week 07 - Week 10

╎Gwendalyn Firly Bong / 0374580

╎Bachelor of Design (Honours) in Creative Media

╎Task 3: Illustrated Typography Poster

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TABLE OF CONTENTS

I. Instructions

II. Process Work

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I. INSTRUCTIONS

 

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II. PROCESS WORK

Research

Figure 1: Inspiration from Pinterest

These are some references I found on Pinterest. I wanted to go for a more playful vibe 

Ideation

I used a website called "Dafont" to find unique fonts to match the poster. 

Figure 2: Testing Fonts

Figure 3.1: Initial Sketch 1

Figure 3.2: Initial Sketch (Digitized)

After the first consultation with the teacher, here's his advice:

• Layout is good 
• Steps can be illustrated and expressed in a more literal way; like stairs or the shape of a shoe print etc

After those changes, I submitted 2 more sketches.

Figure 3.3: Sketch 2

Figure 3.4: Sketch 3

The teacher liked the second sketch more, but suggested several changes:

• The word steps can be in the shoeprint
• "Add up" looks good since it is getting bigger and bigger
• The entire quote element is good as it is centralized, you can also try to make it bigger

Figure 3.5: Final Sketch

Process

Figure 4: Image Options

Figure 5: Edited Image 1

Figure 6: First Draft

After showing the first draft to the teacher, he said that the background was distracting and that I should either change it into a similar image or crop some parts out.  Also, I realized the text didn't blend well with the background, so I tried to morph it into a staircase/trapezium-ish shape.

Figure 7: Edited Image 2

Figure 8.1: Progress

To make the main text stand out more, I decided to make the background dark blue along with outlines and shadows by utilizing the Gaussian blur tool. 

Figure 8.2: Progress

Figure 8.3: Added Details

For the finishing touch, I added slight details on the top and bottom of the poster to help fill up the space, along with a color filter to help create a more cohesive look to the poster. 

Final Work

Figure 9: Final Poster

Reflection

Overall, this assignment was a big challenge for me and it can be further improved. Despite all the struggles, I am still quite satisfied with the outcome. Using a combination of Adobe Illustrator and Photoshop, I was able to experiment with a bunch of different features and learn more about these two programs. Although it was difficult to compile both the feedback received, I was able to create one cohesive poster in the end thanks to both the teachers. 

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